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Peace Games Reaches 500,000 Gamers

Peace Games

The first Peace Games - organised by Playmob, the London-based technology company championing charitable fundraising through games - reached over 500,000 gamers through a 24-hour livestream and in-game fundraising initiatives.

The live event broadcast from UKIE’s London office (http://ukie.info/), and streamed globally through Twitch TV (http://www.twitch.tv/peacegames) took place during global Peace One Day, the annual day of global unity on 21 September 2013. Peace Games successfully raised thousands for worthy causes through a combination of the livestream event, as well as special Peace Games in-app purchases in conjunction with Kobojo, SoshiGames and Playdemic.

Peace Games

Highlights from the livestream event included Sony Xdev demoing LittleBigPlanet 2’s community levels plus a special Peace Games outfit for Sackboy; Sony Access TV playing Hohoken and offering a sneak peek at PlayStation 4, Capcom playing DuckTales Remastered, Jagex playing Runescape 3, Mediatonic playing Foul Play, UKIE playing Animal Crossing; a tutorial on Farming Simulator 2013; Andrew Smith from SpiltMilkStudios revealing his love for Super Mario Galaxy 2; and HotSauce Interactive’s Georg Backer playing Space Chimps.

The first Peace Games was a great success and we now have a firm foundation upon which to build on what we hope will be an annual event for the industy. We couldn’t have done it without the help of our friends and supporters who gave up their time and provided some amazing prizes for us to auction to raise funds for the cause. Funds raised from PeaceGames will be going to support global education projects contributed to be Peace One Day. We will be releasing more info about this important work shortly
- Jude Ower, Founder & CEO, PlayMob
Kaostic | 23rd September, 2013
TGK's picture
All for a good cause! Hoorah!

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